In the first quarter of 2021 APM Terminals rolled out its industry-leading global container tracking platform, Track & Trace, to three major terminals. Almost two-thirds of the company’s fully controlled terminals now benefit from this advanced container tracking platform.
APM Terminals Mumbai (GTI), APM Terminals Pipavav in India, and APM Terminals Callao in Peru launched Track & Trace in March. The container tracking tool can be found on the terminals’ homepages on www.apmterminals.com in both English and the local language.
The company’s global Track & Trace platform provides live vessel schedules, real-time tracking of import and export containers and the option to save import containers to a personal Container Watchlist for easier monitoring.
Using one global solution means that terminals automatically benefit from global upgrades, such as the recently launched Email Container Notification function. This allows customers to set emails once or twice per day, to provide them with a snapshot of the status of the import containers in their Container Watchlist.
The current status of a customer’s containers will be waiting for them in their inbox when they arrive in the morning and again in the afternoon, to give them the opportunity to resolve any issues before leaving for the day.
“This is part of the company’s strategy to offer customers all digital services via a single, user-friendly platform and with just a single login,” explains David Francis, Head of Digital Products at APM Terminals. “This will clearly remove complexity for customers who currently have to switch between multiple systems to conduct business with a terminal.”
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